eCommerce Essentials

Tag: strategy

Marketing Steps | Holiday Prep Checklist for eCommerce Stores, Part 2

Sarah Lofgren

Summer is the time to get holiday marketing plans in place, so you aren’t winging your campaign when fall hits. Not sure where to start?...

Technical Steps | Holiday Prep Checklist for eCommerce Stores, Part 1

Sarah Lofgren

The sun is shining and, for most of us, the holidays are the last thing on our minds. However, for eCommerce store owners, the best...

Managing Your Growth | Starting a Subscription Program, Part 3

Sarah Lofgren

This is part three in a three-part series offering best practices for eCommerce stores looking to build out a subscription program. Check out Part One:...

Announcing Our New ShipStation Partnership

Sarah Lofgren

coolblueweb is excited to share that we're now partnering with ShipStation to offer our clients a more comprehensive range of shipping options. "Our clients have been...

Understanding Your Customers | Starting a Subscription Program, Part 2

Sarah Lofgren

This article is Part Two in our three-part series about Starting a Subscription Program. Also check out: Part One: Define the Product and Part Three: Managing Growth. When you’re...

10 Ways to Increase eCommerce Store Speed

Kat Garsi

Most store owners understand the importance of having a quick-loading online store, but not all know how to actually make a site faster. They also know...

How to Upgrade from Magento 1 to Magento 2

Sarah Lofgren

Magneto stores have complex customizations. The time and work needed to upgrade from Magento 1 to Magento 2 can vary from store to store. In...

Why Customers Spend More When a Store has a “Save for Later” Option

Kat Garsi

  coolblueweb Customer Experience Series Our Customer Experience Series applies user experience research and design methods to improving eCommerce sales. By focusing on the person shopping on...

Moving from Magento 1 to Magento 2: All Your Questions Answered

Sarah Lofgren

  What is Magento 2? Magento 2 launched in November 2015, creating a big splash in the eCommerce development community. It’s best not to think of Magento...

How to Fine-Tune Checkout to Increase Order Value

Kat Garsi

  coolblueweb Customer Experience Series Our Customer Experience Series applies user experience research and design methods to improving eCommerce sales. By focusing on the person shopping on...

   

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