Through Simple and Natural Design
The new JRS Biodiversity website is clean and modern. It spotlights the diverse projects that JRS has been involved with in ways that are both attractive and user-friendly. Large amounts of data are presented intuitively and researchers looking for specific information on the foundation are certain to find it.
Flexible and Efficient
Another important feature of the site is that it is easy to manage and update. It can be run by one person and the foundation is able to continually add new information on grants, as well as keeping the news and blog portions of the site active. Fresh content keeps visitors coming back again and again and the website operates as a living, evolving representation of an impactful organization. The WordPress chassis also lets the foundation employ add-ins to seamlessly send any post into its social media channels. The combination of strong on page SEO, clear information and frequently added new content have helped increase both the site’s traffic and its Google ranking.
A Steady Stream of Visitors
Coolblueweb took the time to understand the specific requirements of a foundation and to figure out how best to showcase JRS’s achievements. They remained flexible to meet the corporation’s scheduling needs. Now JRS has a high-quality website which acts as another tool to spread knowledge and information on biodiversity.
“I feel that our new website and what we’re doing with it is supporting existing grantees and potential applications. We know it’s working and that’s what matters for us. We want people with great, creative ideas in our field to know that we’re here and what we do. With our new website, we now know that they’ll find us and get the information that they need. I know our audience is growing. We have a nice steady stream of visitors to the site. I’m very pleased with where we are.” -JRS Biodiversity Foundation