eCommerce Essentials

Category: Marketing

Supercharging your CTAs

Sarah Lofgren

CTA is web speak for Call to Action. What do CTAs do? They do exactly what they say they do – reach out to your...

7 Common Inbound Marketing Mistakes That Will Hurt Your Business

Sarah Lofgren

'Inbound Marketing' is a term that gets thrown around a lot these days, but what does it really mean? Inbound Marketing is a method of...

SEO Considerations for Successful Blogging

Sarah Lofgren

Each time you publish a blog post you’re creating a new, searchable page for your website. Adding pages means more chances to draw potential customers...

Keeping Your Content Writers on the Same Page

Sarah Lofgren

Once you’ve developed a voice for your company, it’s important to keep all your writers on the same page. Whether you’re planning on hiring freelancers...

Combining the Power of Keywords with your Magento Store

Sarah Lofgren

You’ve heard over and over again about the importance of keywords in determining search results. But, with so much conflicting information out there and Google...

Why Seattle Businesses Should Think About Map Optimization

Jonathan Martin

How many potential customers are in your own backyard? Even with the internet enabling people to buy and search products and services all over the world,...

Encourage Positive Customer Reviews

Jonathan Martin

Getting online customer reviews can make or break a business. By implementing a plan to increase customer reviews, you will be able to identify your...

How To Think About Local SEO

Jonathan Martin

Local internet marketing has taken over the market share once owned by the phone book companies. Internet search engines were great at providing relevant results...

SEO Who? The Benefits of Investing in Search Engine Optimization

Jonathan Martin

Over 65% of consumers turn to search engines first to research a product or service prior to making a purchasing decision. Search engine optimization improves...


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