eCommerce Essentials

Category: Magento

Magento Product Images: Everything You Wanted To Know

Sarah Lofgren

The importance of effective product photography can’t be overstated. When customers shop online, they generally experience a high level of convenience, but lose out on...

Payment Options with Magento (Community Edition)

Sarah Lofgren

The current edition of Magento offers a variety of payment options, which means you have the ability to offer your customers a flexible range of...

Inventory Management for Your Magento Store

Sarah Lofgren

Magento offers a range of solutions for keeping track of your inventory and connecting information on product stock to your catalog. If you don’t want...

5 Easy Ways to Make Magento Faster

Sarah Lofgren

Because Magento is a heavy e-commerce CMS system, it can run a bit slow from time to time, especially if you haven’t optimized your store....

Increase Conversions with Related Products, Cross-sells and Up-sells in Magento

Sarah Lofgren

Updated 11/7/2016: The information in this article is accurate through Magento 1.9. Magento 2 performs these actions differently. Please contact us for questions. The Magento platform provides store...

Magento2 Meetup Notes

Sarah Lofgren

Included below are Jonathan's notes from our Magento2 meetup where we went through expectations for the big Magento2 release. The event was hosted by coolblueweb...

Managing Timezones in Magento

Sarah Lofgren

Setting your store’s time zone can be confusing, especially if you’re running multiple websites in multiple time zones. Why is having the correct timezone important?...

Importing Products with Dataflow Profiles: The Basics

Emily Doherty

One of the most useful and challenging elements of Magento's admin panel is the Import/Export section. Here we can import and export customer and products...

Combining the Power of Keywords with your Magento Store

Sarah Lofgren

You’ve heard over and over again about the importance of keywords in determining search results. But, with so much conflicting information out there and Google...

Adding a Custom Favicon to Your Magento Store

Sarah Lofgren

Favicons are the small icons used to represent website and web pages in multiple locations. The word favicon is an abbreviation of “favorite icon”. Normally you’ll...


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